Google+ State That There Is No Concern Regarding Facebook Search Tactics

7 February 2013

Marketing

The competition between the two internet giants has been fierce since the introduction of Google+, but latest reports suggest Google are still confident in maintaining the market stance of their social media platform, fending off Facebook’s Graph Search feature…

Boosting Lead Nurturing Campaigns

7 February 2013

Marketing

By integrating other marketing methods with your lead nurturing campaigns, you can improve the overall efficiency and reach of them…

Digital Change Management in the workplace

5 February 2013

Business

Managing change in the workplace is a constant for all leaders that evolves with time as new technologies and methods are introduced into industry. Today, to remain relevant as a business, it’s important to regularly define and evaluate your way of operating and continuously review how effective your offerings are and what impact they have on your customers.

Embrace Open-Source Marketing

4 February 2013

Marketing

Any marketer should know how to adopt an open-source culture in there marketing strategy. A successful open-source culture allows diverse communities to self-organise, experiment with ideas and learn from past mistakes. The following factors are crucial to this process...

Keywords – Getting Them Right

29 January 2013

SEO Search Engine Optimisation

Throughout any industry, it is always a necessity to determine business objectives with the consumer in mind. The exact same principle applies when modelling your targeted SEO strategy…

How Co-Citation Is Becoming A Prominent Factor In Search

28 January 2013

SEO Search Engine Optimisation

The year 2012 brought many alterations to the wonder that is Google’s algorithm, creating many difficulties for established companies - even those with a reputable online presence...

The importance of accurate company information on your website

19 November 2012

Business

Failure to disclose correct company information on your business website including company name, registered office address (and address specified as registered office address), disclosure of company number and also the country of registration could end in instances of severe penalties.

Good Practice Video Optimisation

12 November 2012

Social Media

Certain keywords and phrases in your title will inevitably rank your video higher in Google - an important objective for any business model...

Google Tours Holmewood Hall Conference Venue

2 October 2012

Marketing

By popular demand, the brand new business headquarters walk-through service is recommended by FDC in addition to our ever-growing range of online packages; aiding the impacting presence of client websites on the internet.

Google Tours Holmewood Hall Conference Venue

2 October 2012

Marketing

By popular demand, the brand new business headquarters walk-through service is recommended by FDC in addition to our ever-growing range of online packages; aiding the impacting presence of client websites on the internet.

Time Management for SMEs

28 August 2012

Business

An area in which businesses can epically win or fail; time delegation and management is often overlooked by many. Tasks and work schedules are repeatedly undefined, leaving...

Stop wasting your time; people don’t use social sites for search…

24 August 2012

Social Media

It’s a bold statement, and in theory it’s true. No one really uses social networks like Facebook, Google+ or Twitter to search for products or services like they do with search engines. But with these social websites and the vast amounts of information they contain...

Face-to-face networking – The ultimate lead fuel

23 August 2012

Business

Sometimes it becomes all too easy to become carried away with the technology driven world around us…whatever happened to simple, old fashioned engagement? It is simple fact that if most of your time is spent...

Article Spinning and why it’s a no, from us.

22 August 2012

Social Media

Imagine this; you’re browsing for information on a specific topic that’s highly targeted, so much so that the information on the internet, as far and wide it may be, is limited on that subject and all you keep coming across is pages and pages of gibberish. What’s weird is that as you search you keep coming across a similar written format, content and article size. Coincidence; we think not...

The Westbourne Centre on Embarrassing Bodies - Series 5 Episode 15

22 August 2012

Marketing

FDC’s clients Dr Fazal Fatah and the Westbourne Centre made an appearance on the Channel 4 medical show on Tuesday 21st August 2012 in which Dr Fatah was shown operating on a patient with ruptured ‘Bum Implants’. Read More...

How to brainstorm successfully

21 August 2012

Top Tips

Behind any prosperous company will be a healthy stream of fresh ideas spouting out of every possible resource. A confident and enthusiastic management team will welcome all suggestions put forward and weigh up their effectiveness to create success. Read more...

It’s not all about the SEO

20 August 2012

SEO Search Engine Optimisation

Many eons ago, Search Engine Optimisation and keyword stuffed URL’s were what drove sales and leads for a lot of businesses. Let’s face it, for most SEO companies what mattered most was the amount of clicks, hits and visits. But today with more savvy surfers, it takes a lot more than just the top page to turn a click into a purchase.

Conversion Content Marketing

17 August 2012

Social Media

In the dog-eat-dog world we live in, it becomes all too easy for businesses to become sucked up by the standard ‘buy now’ call-to-action methods which offer the consumer very little chance to build relationships and trust with the provider. Read more...

How do agency to agency communications affect your business?

16 August 2012

Business

How do Agency communication affect your business, and how do you manage the impact of IT changes on your online marketing strategy? Read more...

So, what does a full service Digital Marketing Agency actually provide?

14 August 2012

SEO Search Engine Optimisation

A professional digital agency will be able to confidently assess a website on its design, functionality, search engine visibility and reputation, taking all of these factors into account before structuring a comprehensive plan and putting forward any considerations to the client for confirmation. Read on to learn more...

Go Viral with YouTube

8 August 2012

Marketing

A free, resourceful businesses tool which delivers fresh video to billions; YouTube provides a gateway to digitally market your brand in a completely tailored approach. Read more....

The importance of Fresh Content & its necessity for SEO

2 August 2012

SEO Search Engine Optimisation

Websites with a constant stream of new, relevant and unique content are what search engines deem as quality rich domains, inevitably resulting in those sought after high ranks. Google’s crawlers are always on the lookout for new, unique content. In order to be indexed in the rankings, your site requires recognition as a worthwhile source of information to an audience of searchers. This is how Google works, and this is how your website can succeed...or fail.

Choosing a Digital Agency - Our tips

26 July 2012

Business

A professional digital agency can nourish businesses in the online environment. As traditional marketing methods are now a lessening force, it is imperative for companies to update their promotional strategies while also ensuring a complete website optimisation is fulfilled. Read on to learn more

Making Money Online - Why SEO & Digital Marketing is paramount

24 July 2012

SEO Search Engine Optimisation

It takes plenty more than a flash design for a website to achieve commercial success… SEO and digital marketing are two different concepts sharing the same common ground. The goal of SEO is to acquire the highest possible search engine rank (predominantly in Google as they boast an 80%+ market share). Digital marketing is similar to internet marketing but encompasses all types of digital media... Read on to learn more

Social Media Tips for B2B and how to maximise your use of LinkedIn, Facebook and Twitter

19 July 2012

Social Media

A company who sells B2B can implement social networking using similar techniques as a B2C – the approach has to be slightly different considering your audience, but the desired result remains the same. To really penetrate the minds of your potential leads there are a variety of ways in which you can stand out from the crowd. At FDC we can show you how…