6 April 2016

Web Design

What Makes a Good Web Designer and Developer?

Let’s face it – there is more than one web design agency in Leicestershire. But it’s not always easy to distinguish which ones are good and which ones are bad. So, we thought we’d help you out here at FDC, by giving you a few tips on how you can spot the bad eggs from the good ones.

For starters, let’s get the definitions out of the way – a web designer is someone who comes up with the logical and aesthetic elements of a website, with UX in mind, whereas a web developer is someone who deals with the technical elements of the website, such as coding and logging into the back end of the websites. In order to get a great product at the end of the project, it’s important that you have both working on your website, though in some cases it may be the same person that fulfils both of these roles.

So, what should you expect, or avoid from your web design agency?


Well, one of the most important things when it comes to assigning someone the task to complete your website is a mutual understanding. Both parties need to be on the same page, and the agency and its team need to be able to capture the essence of your business, as well as convey the passion behind it.


Falling in line with the above, communication is one of the most important things when it comes to web design. Bad communication is a huge danger signal and should signal red flags in your mind instantly. What you need is someone who can speak to you about what’s going on every step of the way and be ready to answer whatever questions you may have. Great communication also helps both parties to come to the same agreements and conclusions, avoiding confusion and mishaps in the long run.


You should get a timeframe of when everything is should be completed. Granted the agency will normally have a contingency time just in case, but you should have a rough date of completion all the same. Don’t make the mistake of stepping into something without clearing up all the dates first. This way you know what to expect. FDC do a timeline of events in the lead up to the launch of your website, so you can rest assured you know what’s happening.

Account access

This might sound like an obvious one, but don’t leave everything to the agency. Setup of all relevant analytics accounts also need to be in your control so make sure you have access to all relevant accounts. Not only will this keep you in control as well, but you will actually be able to see the statistics for your website and keep track of what’s going on yourself.


If you’re not sure about anything – ask. When it comes to web design you really don’t want to leave anything to chance, as every little element of your website has an impact and interplays with each of the others. Even if you’re not internet and tech savvy, you need to be able to glean what the agency know about web design so make sure you write notes and ask Google or someone else who may know if what they’re saying is on the right lines.


The whole point you are working with someone on your website is to ensure both parties get a say in how the website turns out. The web developer or designer should be there to advise and guide, and give as much input as necessary when it comes to informing you about what is and isn’t possible. Don’t be afraid to make changes to the website if you are not 100% happy – a good web design agency will be more than happy to cater to your requirements, provided that they are in line with what you previously agreed and it is something that would work.

So, there are a few things to help you make a decision on which web designer is the right fit for you. We personally think you’d love us, so why not contact FDC today or book a free consultation and experience the great service for yourself?!

What Makes a Good Web Designer and Developer?


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