Why Struggling Businesses Need to Embrace PPC Advertising

8 March 2016

PPC

Google’s changes to the way its results page displays ads have been implemented in full force globally for a short while now and businesses on Google have been adjusting ...

Understanding the basics of Google AdSense

23 February 2016

PPC

What is it? Google AdSense is an advertising placement service by Google. It lets bloggers and webmasters display targeted text, video or image advertisements on website pages and earn revenue ...

Google AdWords for Startups - Part 4: Small Businesses

11 November 2015

PPC

Why small businesses should use AdWords So, now we have told you about all the great things AdWords can do, it’s time to tell you why it’s good ...

Google AdWords for Startups - Part 1: Introduction

11 November 2015

PPC

Are you a start-up business finding it tough to get your business seen online? Are you operating in the shadow of bigger brands or competitors? Thankfully, you’re not the ...

Google AdWords for Startups - Part 2: Getting Started

11 November 2015

PPC

Getting started - Keywords A great starting point would be your keyword research, so you can evaluate the potential of each keyword that is related to what you are offering. ...

Google AdWords for Startups - Part 3: Benefits of AdWords

11 November 2015

PPC

Benefits of using AdWords There are lots of different benefits of using Google’s Pay-Per-Click platform, here are our top reasons to use Adwords.   1 - Potential to reach a ...