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20 September 2011

Marketing

Sabroe Looking for Increased Awareness

The FDC team deliver a cool pitch that gives them the chance to work with worldwide brand.

Johnson Controls is a $40 billion organisation and has approximately 140,000 employees; founded in 1885 in Milwaukee, Wisconsin they are a global leader in:

  • Automotive experience
  • Power solutions
  • Building efficiency

The Sabroe name is renowned throughout the refrigeration industry. Their products are famous for reliability, technological excellence and ability to meet even the most demanding customer requirements.

Sabroe is looking to increase its online awareness by having its own website separate to Johnson Controls (their parent company).

The team at FDC went up against four other companies in a bid to work with such a prestigious client. Luckily for us our pitch was flawless and in July the project began. A large factor was our location in Leicestershire as Johnson Controls wanted a design agency that was relatively local and were easy to access and FDC were the solution.

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