12 August 2016

eCommerce

Magento 2 vs. WooCommerce - Which One is a Smarter Choice?

Although there is a large number of e-commerce systems, the two most popular are Magento 2 and WooCommerce. Both the platforms are very similar to each other. However, there are also many differences that set the two apart. They are highly preferred by most of the users and are famous for the many benefits provided by them. It is still very hard for any marketer to choose the one between them. Here are some of the most important things you should keep in mind before selecting the right system for your e-commerce website:

Be Clear About Your Specifications

The first thing to understand is that everyone has diverse needs. No two businesspersons will have similar requirements when it comes to ecommerce website. The first step in choosing the right eCommerce system for you is to identify your needs. Make sure that you are well-aware of your target group. It is also very important to calculate the total daily traffic on your website. It will help in deciding how much to spend on your website. Apart from this, you should also choose the area of your functionality and your specific niche. For example, if you are selling clothes your needs will be totally different from the website selling grocery items.

Consider Your Budget

Also, take in consideration your budget. You can improve your website depending on your specific market budget. Make sure if are expecting a heavy return, you should be willing to spend a lot of money.

Check the Need for Flexibility

Going for Magento 2 will provide you a lot of advantages. You will be able to customise your website as per your specific requirements. It is an open source system and is very easy to develop. You will find flexibility using Magento 2 and you can add as many extensions as you want. There is also a strong base that supports the website thoroughly.

WooCommerce is developed by WordPress users. Magento 2 is backed by people who help in the constant development and balance of the system. The members are always coming up with new solutions and ideas to improve the versions.

Smooth Activity and Operation

For any e-commerce website, it is very important to administer multiple operations at once. There will be hundreds of customers surfing, adding and going through numerous products on your digital shopping carts. A functional e-commerce website should be able to customise features and functions to perform all the operations effectively. It is also important for the system to have a superior speed to manage all customers and visitors simultaneously.

Do You Require Additional Features?

Using Magento 2, you will be able to use cross-sell chances at once. The added feature can help shoppers and visitors on your website to constantly make comparisons and narrow the search to make an estimate of the product they want. It will also be easier for the customers to make the exact calculation in their specific range. You won’t find any of these features in WooCommerce. However, it is relatively easier to look for special deals and coupons using WooCommerce.

With Magento, multiple users at once can carry their dynamic and complex operations on the website. They can search, make comparisons, add to the cart and shop on your website.