10 March 2016

eCommerce

Boost Your Sales with Magento Ecommerce

Simply having a website for your business isn’t enough anymore #sorrynotsorry.

A basic website without much in the way of ecommerce capabilities merely advertising that you are selling your product or service cannot and will not make customers pour into your shop and increase your sales overnight.

Many customers act on impulse nowadays and need a good reason to choose your business over the tons of other businesses that have already started selling their products online, with well-designed websites and easy-to-navigate interfaces. So why should they choose your store over the competition?

You’ve got to be in it to win it.

Don’t stay one step behind your competition just by trying to keep up with them. Create an online store you can be proud of and give your customers a reason to choose you.

But how?!

How do you compete with all the other competition out there?

For online business that want to sell their products and services online, it’s no surprise that the best way to draw customers online is by simply making your products available to purchase online.

However, even this process has proven to still not be effective enough when used alone. Users are aware of poor UX design, even if they cannot describe it in detail. This means that businesses and online stores need to take these factors into consideration when deciding how their online store is going to look and function.

In order to successfully remain a big competitor in your field, regardless of the products that you sell, you need an ecommerce web design solution that after setting up will make all processes of your online store as easy and stress-free as possible.

Luckily, there are many solutions out there which serve the primary purpose of making selling products online fairly easy, with the ability to customise and mould your online store to your business’ unique requirements.

Why Magento?

Magento is an ecommerce platform which is geared towards creating a smooth and seamless experience for visitors of your ecommerce store. The sheer power of Magento is demonstrated in its versatile moldability. Its application is suitable for any store wanting to sell their products online.

With numerous options and support of hundreds of third-party extensions, Magento is a great way to either begin selling your products or upgrade to an extremely versatile interface.

One of the reasons Magento is such a popular ecommerce platform for both small and large businesses is because of its abilities with regards to responsive design.

Magento understands that increasingly more users are browsing and shopping online straight from their smartphones or tablets and have adjusted their platform to cater for this. Magento delivers a seamless experience across your online store across all device sizes and resolutions, giving the full functionality of your store even on small screen sizes.

Creating your ecommerce website with Magento will allow you to deliver an engaging experience for your online customers and will aid your business in driving traffic to your website in addition to converting leads into sales.

Implementing Magento into your business

A program with the versatility and flexibility as Magento is difficult to learn and implement into your intended application. In order to fully reap the benefits of a platform such as this, you would need technical knowledge of that of a web developer.

There are many settings to configure and custom settings which can be overwhelming unless you have the technical knowledge required to create a seamless shopping experience for your customers.

FDC Studio, based in Leicester, are an expert team of web designers and developers which specialise in creating Magento ecommerce websites. Being a leading ecommerce web design agency in Leicester, our services provide a clean and engaging experience for our clients’ customers.

Go to the FDC Studio website to see more of our work.