The FDC Blog

27 Sep 2011

Image Alt Text: Don't Ignore it!

Imagine a world without pictures. Pretty dull, or what? Search engines these days are progressively more sophisticated and can just about interpret everything on your website. Well, almost. A common SEO error we find on websites is that images aren't optimised for search engine visibility. Here's a quick way to make sure your images are traceable. Target keywords in your images' alt text field- this tells the search engines that the image content is relevant to the page, and will help improve your page authority.